New label.
Where every sound finds its hall
Waalhalla is the AI record label for artists who make music that moves people — label home, global distribution, and the growth infrastructure to actually be heard.
Most labels put you on Spotify and disappear. Waalhalla gives you label credibility, global distribution, music video production, and a growth playbook — all in one place.
Open to all forward-thinking artists. The best get featured. Everyone gets the infrastructure.
Apply for a SpotWaalhalla Records on your profile. The credibility gate opens — curators, sync agents, press take the call.
Spotify, Apple Music, YouTube Music, Amazon, TikTok — everywhere, properly set up via Sprinkal.
Cinematic AI-powered visuals via Sonscape. Your music deserves a visual world to match.
YouTube SEO, Shorts strategy, paid ads playbook. Built by someone who hit 1M+ views — yours from day one.
These are forward-thinking artists who use every tool available to make music that moves people. AI tools, traditional production, everything in between — what matters is how it feels, not how it was made.
View all artistsMelodic EDM · Emotional · Cinematic
Surrender. Awaken. Jax Lukken makes music that helps you let go of what you're carrying and wake up bigger than before. Melodic EDM built to move the mind and the body.